delo diplomskega seminarja
Tara Sel (Author), Samo Bobek (Mentor)

Abstract

Zavarovalništvo je pomembna gospodarska panoga ter pomemben del finančnega sistema, katerega osnovna funkcija je zbiranje denarnih sredstev. Nedavni napredek v tehnologiji je korenito vplival na zavarovalništvo, saj je veliko zavarovalnic začelo splet uporabljati v veliki meri za ustvarjanje prodaje in večanje števila svojih strank. E-poslovanje pomeni elektronsko izmenjavo podatkov in vključuje uporabo vseh oblik informacijske in komunikacijske tehnologije. Z uvajanjem elektronskega poslovanja želijo podjetja doseči predvsem širjenje tržišča ter vstop na globalni trg, ustvarjanje novih poslovnih priložnosti in nižje stroške poslovanja. E-zavarovalništvo lahko opredelimo kot uporabo interneta in informacijskih tehnologij v proizvodnji in distribuciji zavarovalnih storitev. Zavarovalnice se pri uvajanju elektronskega zavarovalništva srečujejo z določenimi ovirami kot so stališča njihovih strank ter kompleksnost zavarovalnih polic. Uspeh prodaje zavarovalnih storitev preko spleta je odvisen predvsem od oglaševanja, ki vključuje zraven pasivnih medijev še razne oglaševalske pasice, elektronsko pošto ter spletne kupone. Z uvajanjem e-poslovanja si zavarovalnice prizadevajo čim ceneje in uspešnejše izvesti poslovne procese.

Keywords

zavarovalništvo;elektronsko poslovanje;zavarovalnice;spletne strani;

Data

Language: Slovenian
Year of publishing:
Source: Maribor
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [T. Sel]
UDC: 004.738.5:368
COBISS: 11240732 Link will open in a new window
Views: 1768
Downloads: 227
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Other data

Secondary language: English
Secondary title: E-insurance
Secondary abstract: Insurance is an important economic sector and an important part of the financial system, whose primary function is to collect money. Recent advances in technology have profoundly affected the insurance industry, because many insurance companies began to use the internet extensively to generate sales and increase the number of its customers. E-business means electronic interchange of data and it includes all forms of information technologies and communication technologies. With the introduction of electronic business, businesses want to achieve in particular the spread of markets and enter the global market, creating new business opportunities and reduce operating costs. E-insurance can be defined as the use of internet and information technologies in the production and distribution of insurance services. Insurance companies in the introduction of electronic insurance are faced with certain obstacles such as the position of their clients and the complexity of insurance policies. The success of the sale of insurance services over the internet mainly depends on advertising, which includes besides passive media various advertising banners, emails and online coupons. With the introduction of e-business insurance companies seek cheap and efficient performance of business processes.
Secondary keywords: e-business;e-insurance;insurance;web sites of insurance companies;insurance company;slovenian insurance companies;
URN: URN:SI:UM:
Type (COBISS): Final seminar paper
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: 51 str.
Keywords (UDC): science and knowledge;organization;computer science;information;documentation;librarianship;institutions;publications;znanost in znanje;organizacije;informacije;dokumentacija;bibliotekarstvo;institucije;publikacije;prolegomena;fundamentals of knowledge and culture;propaedeutics;prolegomena;splošne osnove znanosti in kulture;computer science and technology;computing;data processing;računalniška znanost in tehnologija;računalništvo;obdelava podatkov;computer communication;computer networks;računalniške komunikacije;računalniška omrežja;networks according to area covered;omrežja glede na prostranost;network interconnection;internetworking;medsebojno povezovanje omrežij;medomrežanje;social sciences;družbene vede;safeguarding the mental and material necessities of life;socialno delo;socialna pomoč;stanovanje;zavarovalstvo;insurance;communal provision through sharing of risk;zavarovalstvo;skupno kritje z delitvijo tveganja;
ID: 1026297
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