Oddaji Mladi mladim in Otroški radijski studio na Radiu Maribor

diplomsko delo

Brina Žvar (Author), Suzana Žilič Fišer (Mentor), Dušan Tomažič (Co-mentor)

Abstract

V diplomskem delu je obravnavana programska shema Radia Maribor, natančneje mladinski program ter v okviru tega oddaji Mladi mladim in Otroški radijski studio. V osrednjem delu diplomskega dela je predstavljena raziskava poslušalstva oddaj Mladi mladim in Otroški radijski studio. Namen dela je predstaviti oddaji, predvsem pa izvedeti, ali oddaji dosegata svojo ciljno publiko, in zbrati informacije, ki se bodo uporabljale pri njunem nadaljnjem razvoju. Ugotovili smo, da je poznavanje obravnavanih oddaj nasploh slabo – oddajo Mladi mladim je poznala oziroma spremljala manj kot polovica anketirancev, oddajo Otroški radijski studio pa le nekaj več kot desetina.

Keywords

radio;mladi;rmladinski program;poslušanost;diplomske naloge;

Data

Language:	Slovenian
Year of publishing:	2017
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FERI - Faculty of Electrical Engineering and Computer Science
Publisher:	B. Žvar
UDC:	654.195:343.224-053.5(043.2)
COBISS:	20873750
Views:	803
Downloads:	83
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Radio shows Mladi mladim and Otroški radijski studio on Radio Maribor
Secondary abstract:	This bachelor thesis presents the programme of Radio Maribor, concentrating mostly on its youth programme and its shows Mladi mladim and Otroški radijski studio. The main part of the thesis is the research of shows’ audience. The purpose is to present both radio shows and, above all, to determine if the shows reach their target audience, and collect data that will later serve as guidelines for shows’ further development. The results of the research have shown that the familiarity with the shows concerned is low – less than half of the participants were familiar with or followed the show Mladi mladim, and only a tenth with Otroški radijski studio.
Secondary keywords:	radio;youth;youth programme;ratings;
URN:	URN:SI:UM:
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za elektrotehniko, računalništvo in informatiko, Medijske komunikacije
Pages:	VIII, 56 f.
ID:	10850664