delo diplomskega projekta
Iris Galinec (Author), Bruno Završnik (Mentor)

Abstract

Diplomski projekt »Modne revije« sestavlja osem poglavij. V prvem poglavju smo zapisali, sčim se bomo ukvarjali v diplomskem projektu. V ostalih poglavjih smo opredelili pomen mode in trženje le-te, predstavili smo modne revije ter njihove vrste. Zatem smo pisali o modnih agencijah, kjer smo se osredotočili tako na tuje kot domače uspešne modne agencije. Nadaljevali smo z vplivi modnih revij na samopodobo žensk in za konec predstavili pomembnost blagovnih znamk, kjer smo se dotaknili tudi razmer na domačem trgu.

Keywords

moda;modne revije;modne agencije;blagovne znamke;ženske;samopodoba;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [I. Galinec]
UDC: 659.153:687
COBISS: 13010716 Link will open in a new window
Views: 883
Downloads: 108
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Other data

Secondary language: English
Secondary title: Fashion shows
Secondary abstract: Diploma project »Fashion show« is made with eight chapters. In the first we wrote about what we are going to do in this project, in others we defined the meaning of Fashion and the marketing of it, we presented Fashion shows and their kind. After that we were writing about Fashion agencies, where we were focused on the successful domestic Agencies and from abroad. We continued with the impacts of Fashion shows on the self image of the women and at the end we presented also the importance of the trade marks where we also touched the conditions on the domestic market.
Secondary keywords: Fashion show;Fashion;Fashion Agencies;Trademarks;Models;
URN: URN:SI:UM:
Type (COBISS): Diploma project paper
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: IV, 48 str.
ID: 10859642
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