zaključna strokovna naloga visoke poslovne šole
Tjaša Leben (Author), Alenka Slavec (Mentor)

Abstract

Analiza projekta navideznega nakupovanja v podjetju 3DVA d.o.o.

Keywords

trženje;tržne raziskave;nakup;vedenje potrošnikov;pospeševanje prodaje;prodaja;uspešnost poslovanja;ocene;case study;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [T. Leben]
UDC: 339.13
COBISS: 23653350 Link will open in a new window
Views: 713
Downloads: 184
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Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of the mystery shopping project in the firm 3DVA d.o.o.
Secondary keywords: marketing;market research;purchasing;consumer behaviour;sales promotion;sales;business efficiency;evaluation;case study;
Type (COBISS): Final paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 26, I, 25 str.
ID: 10887097
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