zaključna strokovna naloga visoke poslovne šole
Vesna Čad (Author), Mateja Kos Koklič (Mentor)

Abstract

Vloga prodajalca v porabnikovem procesu nakupa oblačil

Keywords

trženje;nakup;odločanje;vedenje potrošnikov;psihologija potrošnika;tekstilna industrija;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [V. Čad]
UDC: 339.138
COBISS: 24206310 Link will open in a new window
Views: 502
Downloads: 109
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Other data

Secondary language: English
Secondary title: ǂThe ǂrole of seller in consumer buying process of clothes
Secondary keywords: marketing;purchasing;decision making;consumer behaviour;consumer psychology;textile industry;research;analysis;
Type (COBISS): Final paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 26, 19 str.
ID: 10928822
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