zaključna strokovna naloga visoke poslovne šole
Klavdija Gašperšič (Author), Barbara Čater (Mentor)

Abstract

Vloga kakovosti pri trženju storitev

Keywords

trženje;storitve;kvaliteta;poslovno komuniciranje;meritve;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [K. Gašperšič]
UDC: 339.138
COBISS: 24365030 Link will open in a new window
Views: 515
Downloads: 131
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Other data

Secondary language: English
Secondary title: Importance of quality in services marketing
Secondary keywords: marketing;services;quality;business communication;measurements;research;analysis;
Type (COBISS): Final paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 22, 3 str.
ID: 10928877
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