Problematika ponarejanja blagovne znamke

diplomsko delo

Aida Imamović (Author), Krešimir Puharič (Mentor)

Abstract

Blagovna znamka je ena izmed vrst pravice intelektualne lastnine oziroma bolj podrobno pravica industrijske lastnine. Zavarovano blagovno znamko pa ogrožajo vse pogostejši ponarejeni izdelki, ki se izdelujejo pod isto blagovno znamko. Ponarejen izdelek se na trgu lahko pojavi kot enak oziroma podoben izdelek, v enaki embalaži ter pod enako oznako, kar predstavlja težavnost pri razlikovanju, kar je temeljna funkcija blagovne znamke. Pri nas je blagovna znamka urejena z zakonskim aktom, imenovanim Zakon o industrijski lastnini, vendar pa poleg imenovanega zakona blagovno znamko urejajo dodatne ratificirane mednarodne pogodbe. Med najbolj znane spadajo Madridski sporazum o mednarodnem registriranju znamk, Nicejski sporazum o mednarodni klasifikaciji proizvodov in storitev zaradi registracije znamk ter Pogodba o pravu znamk. Zakoni urejajo predvsem blagovno znamko, le malo določb pa se nanaša na problematiko ponarejanja. Problematiko ponarejanja blagovnih znamk pri nas v določeni meri rešuje Carinski urad Republike Slovenije, ki v primeru ugotovitve ponarejenega blaga blago zaseže ter ga uniči, kršitelja pa primeroma kaznuje. V Sloveniji poleg Carinskega urada delujeta policija ter Tržni inšpektorat, ki v primeru pojava ponarejenega blaga na slovenskem ozemlju ukrepata. Ponarejanje zaščitenih blagovnih znamk je prepovedano, ne samo v Sloveniji, temveč tudi drugje po svetu. Ponarejanje blagovne znamke spada tudi na seznam devetih najpogostejših oblik organiziranega kriminala, saj gre za posel, ki je izredno dobičkonosen ter predstavlja manjše tveganje kot kakšna druga oblika kaznivega trgovanja s prepovedanim blagom. Kot že rečeno, je glavni problem ponarejanja blagovne znamke ravno v njeni funkciji razlikovanja, saj so v današnjem času "ponaredki" prišli do meja, kjer povprečen uporabnik težko ugotovi, kateri izdelek je originalen in kateri ponaredek. Ponarejanje je danes zaradi zmanjševanja stroškov proizvodnje postala privlačna alternativa zakonitemu trgovanju, kljub temu pa ustvarja velik dobiček. Trenutni cilj vseh organizacij, ki se ukvarjajo z blagovno znamko, je, da se izostri nadzor nad ponarejenim blagom ter se za to določi primerne kazni, s čimer bi se posledično zmanjšala razširjenost tega organiziranega kriminala.

Keywords

blagovna znamka;ponarejanje;ponaredki;pravno varstvo;intelektualna lastnina;carinska uprava;tržni inšpektorat;diplomske naloge;bolonjski program;

Data

Language:	Slovenian
Year of publishing:	2016
Typology:	2.11 - Undergraduate Thesis
Organization:	EVRO-PF - European Faculty of Law, Nova Gorica
Publisher:	[A. Imamović]
UDC:	658.626:7.061(043.2)
COBISS:	1024716657
Views:	3006
Downloads:	207
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary abstract:	Trade mark is one of the rights of intellectual property, or more specifically, one of the rights of industrial property. Protected trade mark is threaten by increasingly common counterfeit products, which are issued under the same trade mark. Counterfeit product, can appear on market as the same or similar product, the same packaging and under the same mark, which represents a difficulty in distinguishing, which is the essential function of the trade mark. In Slovenia, trade mark is decorated by legislative act, called Industrial Property Act, but in addition beside Industrial Property Act, the trade mark is governing by ratified international treaties. Most recognized are Madrid Agreement Concerning the International Registration of Marks, Nice Agreement Concerning the International Classification of Goods and Services for the Purposes of the Registration of Marks and Trademark Law Treaty. The counterfeiting problem, solves in certain extent the Customs Office of the Republic of Slovenia, which in case of perception of counterfeit good, seized and destroyed it, and they punish offender with appropriate penalty. In Slovenia, besides the Customs Office, in case of occurrence of counterfeit good on Slovenia territory, also operate the Police and Market inspectorate. Counterfeiting of proprietary trademarks is extremely forbidden, not only in Slovenia but also elsewhere in the World. Forgery of trademarks, is also included on the list of the nine most common forms of organized crime, since this is a business that ist extremely profitable and less risky than any other form of criminal trafficking of illegal goods. As already said, the main problem of counterfeiting trademarks, is precisely in capacity to distinguish, since nowadays "fakes" come to the border, where there are no longer possible for the average user to determine which product is genuine and which is fake product. Counterfeiting trade mark, has become an attractive alternative to legitimate trade, to cut costs for production, and still generates a significant profit. Current goal of all organizations that deals with trade mark, is to focus control of counterfeit goods, and to be determined by appropriate penalties, as well as a reduction of this type of organized crime.
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Evropska pravna fak.
Source comment:	Dipl. delo 1. stopnje bolonjskega študija;
Pages:	VII, 50 f.
ID:	10944563