zaključna naloga
Ana Težak (Author), Ana Arzenšek (Mentor)

Abstract

No abstract data available

Keywords

zadovoljstvo potrošnika;zvestoba potrošnika;vedenjska zvestoba;čustvena zvestoba;program zvestobe;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UP - University of Primorska
Publisher: [A. Težak]
UDC: 366(043.2)
COBISS: 1540558788 Link will open in a new window
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Downloads: 42
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Other data

Secondary language: English
Secondary title: Psychological factors of customer loyalty
Secondary keywords: customer satisfaction;customer loyalty;behavioral loyalty;attitudinal loyalty;loyalty program;
Type (COBISS): Final paper
Thesis comment: Univ. na Primorskem, Fak. za matematiko, naravoslovje in informacijske tehnologije
Pages: VIII, 27 f., [6] f. pril.
ID: 10961003
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