magistrsko delo
Lea Murn (Author), Tanja Dmitrović (Mentor)

Abstract

Razvoj koncepta pametne hiše s pristopom soustvarjanja vrednosti

Keywords

gradbeništvo;stanovanjska gradnja;informacijska tehnologija;povpraševanje;navidezno nakupovanje;trženje;strategija trženja;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [L. Murn]
UDC: 339.13
COBISS: 24541414 Link will open in a new window
Views: 551
Downloads: 116
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary title: Developing a new concept of a smart home using value co-creation approach
Secondary keywords: construction;housing construction;information technology;demand;mystery shopping;marketing;marketing strategy;research;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 56, 19 str.
ID: 10976660