Jezikovni stil tabloidne revije Story

magistrsko delo

Katja Dobrijević (Author), Nataša Logar (Mentor)

Abstract

Tabloidni tisk je v slovenskem prostoru vse bolj prisoten, tako kakovosten kot tudi manj kakovosten. Tabloidni tisk v ospredje postavlja zabavo občinstva s pisanjem o zvezdnikih, njihovih osebnih življenjih, karieri in odnosih. Teoretično je bilo potrjeno, da se tabloidnost gradi tudi z jezikom in zunanjo podobo, zlasti fotografijami (pogosto slabše kakovosti). V ospredje tabloidi postavljajo zgodbo, ki bralca šokira, ne ozirajo pa se toliko na kakovost vsebine in fotografij. Cilj magistrske naloge je bil ugotoviti, ali teoretične predpostavke tujih in domačih avtorjev veljajo tudi za revijo Story, ki jo izdaja medijska hiša Adria Media Ljubljana, ugotoviti torej, kakšen je jezik revije Story, kakšne fotografije uporabljajo in kako je organizirana uredniška politika. Teoretični del magistrske raziskave je sicer pokazal tudi pomanjkanje sodobnih raziskav tabloidnih revij v Sloveniji. Oba dela raziskave (analiza besedil in intervju) sta potrdila, da je revija Story tabloid, vendar pa se trudi biti kakovosten tudi z jezikom in fotografijami. Revija Story se načrtno odmika od stila pisanja, ki ga predvideva teorija, torej se odmika od žaljivosti ter uporabe pogovornih besed in slenga, le redko pa objavlja fotografije slabše kakovosti, ki so potencialno žaljive do subjekta.

Keywords

zunanja podoba tabloida;jezik tabloida;revija Story;Tabloidi;Uredniška politika;Množični mediji;Magistrska dela;

Data

Language:	Slovenian
Year of publishing:	2018
Typology:	2.09 - Master's Thesis
Organization:	UL FDV - Faculty of Social Sciences
Publisher:	[K. Dobrijević]
UDC:	316.77:81'38(043.3)
COBISS:	35979101
Views:	960
Downloads:	246
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	The Language Style of Story – a tabloid magazine
Secondary abstract:	Tabloid journalism, both of high quality and of low quality standards, has in recent year increased its presence in Slovenia. Tabloid press focuses on entertaining its audience by writing about celebrities, their personal lives, careers, and relationships. Various theories suggest that tabloids built on specific language and have typical visual features; specifically low quality photos. Tabloids pivot around stories that readers finds shocking and disregard the quality of the content. The main objective of this master’s thesis is to determine, whether the Slovenian magazine Story published by the Adria Media Ljubljana publishing house, is consistent with theoretical assumptions of different foreign and Slovenian researchers, i.e. assumptions about the tabloid magazines language and quality of photos. My second goal was to establish what were the characteristics of the language policy of the Story's editorial office. The literature review conducted for the theoretical part of this thesis has revealed a lack of current research on tabloid magazines in Slovenia as well. Both analyses (text analysis and the interview) confirmed that the magazine Story is in fact a tabloid, however it tries to enhance the quality of the language and photography. The Story magazine consciously dismisses the style of writing that is foreseen by the literature, namely it rejects discourtesy and the use of colloquial terms and slang. It also dismisses the use of poor quality photography, which may be offensive to the subject.
Secondary keywords:	Tabloid newspapers;Editorial policy;Mass media;Master's theses;
Type (COBISS):	Master's thesis/paper
Study programme:	0
Embargo end date (OpenAIRE):	1970-01-01
Thesis comment:	Univ. v Ljubljani, Fak. za družbene vede
Pages:	69 str.
ID:	10979811