delo diplomskega projekta
Jaka Majhenič (Author), Igor Vrečko (Mentor)

Abstract

Igra golf je stara že več kot pol tisočletja. Do konca 2. svetovne vojne je veljala za igro premožnejših, nato pa je postajala dostopnejša širši javnosti. Tako je golf v Severni Ameriki in zahodnih državah Evrope že zelo razvita industrija. V nekdanjih socialističnih državah, med katere spada tudi Slovenija, pa se je začel uveljavljati komaj v devetdesetih letih prejšnjega stoletja. Vendar te države po kulturi, rezultatih, številu igralcev in infrastrukturi še vedno zelo zaostajajo za razvitejšimi državami. V diplomski nalogi smo se zato odločili napisati študijo izvedljivosti izgradnje igrišča za golf v Mariboru, drugem največjem mestu v Sloveniji. V nalogi smo predstavili koncept igrišča, raziskali trg in preverili, ali je izgradnja igrišča ekonomsko upravičena. Ugotovili smo, da se kljub povečevanju števila igralcev v Evropi, število igralcev v Sloveniji zmanjšuje. Eden izmed razlogov je tudi pomanjkanje infrastrukture in posledično tudi pomanjkanje aktivnosti, ki bi privabljale na igrišča nove igralce in bile namenjene mladini. Tako bi igrišče v Mariboru, ki namreč v svoji neposredni bližini nima konkurenčnega igrišča, predstavljalo pravi korak k rešitvi tega problema. Prav tako bi bila izgradnja pod preučenimi pogoji s pravilnimi pristopi dela z igralci in pravo turistično ponudbo ekonomsko upravičena.

Keywords

projektni management;projekti;študije;gradnja;golf;igrišča;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [J. Majhenič]
UDC: 005.8:796.352
COBISS: 13370396 Link will open in a new window
Views: 758
Downloads: 149
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Other data

Secondary language: English
Secondary title: Feasibility study for golf course project in city of Maribor
Secondary abstract: The game of golf is more than half a millennium old and was a game for the rich until the end of World War 2. But after that, the game became more and more open to the public. Today, the golf industry in North America and countries in western Europe is very developed. In ex-socialist countries, including Slovenia, golf has started developing in the 1990s, they are however still not achieving the same level of development in golf culture, the number of players, results and infrastructure. In this thesis, we wrote a feasibility study for golf course project in the city of Maribor, Slovenia’s second biggest city. We made a concept of a course, conducted market research and analysed whether the project is economically feasible. The results have shown that even though the number of golf players in Europe is growing, the number of players in Slovenia is decreasing. One of the reasons is a lack of proper infrastructure, which also leads to a lack of proper activities in gaining new players and working with youth. A golf course in Maribor, a city with no other golf courses close by, could be a solution for these problems. Under studied terms, with the right approach and the right touristic offer, our project is economically feasible.
Secondary keywords: golf;golf course;Maribor;feasibility study;construction;project;project management;
Type (COBISS): Diploma project paper
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: IV, 38 str.
ID: 11154949