študija primera
Greta Štor (Author), Armand Faganel (Mentor)

Abstract

Marketinške komunikacijske strategije turističnih atrakcij

Keywords

trženje;trženjske komunikacijske strategije;turistična atrakcija;turistična destinacija;naravne in kulturne znamenitosti;turisti;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UP FM - Faculty of Management Koper
Publisher: [G. Štor]
UDC: 339.138:338.48(043.2)
COBISS: 1540445892 Link will open in a new window
Views: 1468
Downloads: 61
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary keywords: marketing;marketing communication strategies;tourist attraction;tourist destination;natural and cultural sights;tourists;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. na Primorskem, Fak. za management
Pages: VII, 45 str.
ID: 11307906