zaključna strokovna naloga visoke poslovne šole
Nika Oder (Author), Mateja Kos Koklič (Mentor)

Abstract

Dejavniki odločanja porabnikov pri nakupu športnih superg

Keywords

trženje;vedenje potrošnikov;nakup;odločanje;šport;oprema;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Oder]
UDC: 366
COBISS: 31936771 Link will open in a new window
Views: 328
Downloads: 38
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: Factors making consumers when buying sports sneakers
Secondary keywords: marketing;consumer behaviour;purchasing;decision making;sports;equipment;research;analysis;
Type (COBISS): Final paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 20, 15 str.
ID: 12246584