magistrsko delo
Hana Kropivšek (Author), Barbara Čater (Mentor)

Abstract

Analiza trga spiralno navite embalaže kot izhodišče za trženjsko strategijo izbranega podjetja

Keywords

medorganizacijski sistemi;medorganizacijsko trženje;majhna podjetja;embalaža;tehnologija;tržna analiza;strategija trženja;poslovno komuniciranje;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [H. Kropivšek]
UDC: 339.13
COBISS: 23574019 Link will open in a new window
Views: 306
Downloads: 39
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of spirally wound packaging market as a base for the marketing strategy of a selected company
Secondary keywords: interorganizational systems;intercompany marketing;small enterprises;packaging;technology;market analysis;marketing strategy;business communication;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 71, 24 str.
ID: 12255532