magistrska naloga
Manca Gale (Author), Barbara Culiberg (Mentor), Marko Pahor (Co-mentor)

Abstract

Umeščanje izdelkov v resničnostne šove

Keywords

trženje;oglaševanje;oglas;proizvodi;etika;mediji;televizija;zabavna industrija;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Gale]
UDC: 339.138
COBISS: 27575299 Link will open in a new window
Views: 328
Downloads: 41
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Other data

Secondary language: English
Secondary title: Placing products in reality shows
Secondary keywords: marketing;advertising;advertisement;products;ethics;media;television;entertainment industry;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 55, 31 str.
ID: 12255618
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