magistrsko delo
Ida Kramar (Author), Barbara Čater (Mentor)

Abstract

Analiza implementacije procesa ravnanja s ključnimi kupci na primeru podjetja SIBO G.

Keywords

trženje;medorganizacijsko trženje;prodaja;organizacija;podjetje;DIBO G.;modeli;analiza;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [I. Kramar]
UDC: 339.3
COBISS: 41568259 Link will open in a new window
Views: 276
Downloads: 29
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Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of the implementation of key account management: the case of SIBO G. company
Secondary keywords: marketing;intercompany marketing;sals;organization;enterprises;DIBO G.;models;analysis;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: IV, 59, 12 str.
ID: 12534558