delo diplomskega projekta
David Begič (Author), Zdenka Ženko (Mentor)

Abstract

Izhodišče raziskave v diplomskem projektu predstavlja dialektična teorija sistemov in inovacijski management s poudarkom na pomembnosti inoviranja v izbranem tehnološkem podjetju. Nihče več ne dvomi v dejstvo, da morajo podjetja, ki želijo biti dandanes konkurenčna na trgu stalnih sprememb, nenehno inovirati. Zato v empiričnem delu diplomskega projekta preučujemo različne vrste inovacij, ki so potrebne za dolgoročni obstoj podjetij. To je izrednega pomena, saj ljudje danes, ko slišijo besedo inovacija, najprej pomislijo na tehnično-tehnološko vrsto. Vendar te predstavljajo le eno petino vseh inovacij. Zato natančno preučujemo, kaj sploh je inovacija, vrste inovacij in kako se razlikuje od invencije. Poleg tega za lažje razumevanje področja inovacijskega managementa preučujemo še ostale osnovne pojme. Sem spadajo načini inoviranja, inovativnost družb in podjetij, pomen družbene in družbeno-ekonomske odgovornosti podjetij, vloga podjetij v njihovem okolju, proces difuzije, ki ga sestavljajo štiri glavne sestavine, in še bi lahko naštevali. Glavni problem, s katerim se soočajo današnja podjetja, je ta, da se managerji sodobnih podjetij preveč osredotočajo na to, kako čim bolje doseči tehnično in ekonomsko racionalnost. To posledično vodi do tega, da managerji takšnih podjetij nimajo dovolj časa, da bi se lahko posvečali problemom, ki se navezujejo na odgovornost podjetij ali pa na njihovo vlogo v naravnem in kulturnem okolju. V ta namen je bila izvedena raziskava na izbranem tehnološkem podjetju, s pomočjo katere smo izvedeli, točno kakšne prioritete imajo v podjetju in kako se te odražajo v njihovem vsakdanjem obratovanju.

Keywords

inovacije;inovativnost;ustvarjalnost;difuzija;razvoj podjetja;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: D. Begič
UDC: 001.895
COBISS: 82708483 Link will open in a new window
Views: 306
Downloads: 38
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Other data

Secondary language: English
Secondary title: ǂThe ǂinfluence of innovations on development of technological company
Secondary abstract: The starting point of research is dialectical system theory, and innovation management, with an emphasis on the importance of innovating in the selected company. Nobody doubts anymore that the companies, which want to compete in the fast changing markets, must be continuously innovating. That is why; we will take a closer look at the empirical part of this graduation project, different kinds of innovations, which are required for long-term existence of companies. This is very important, because most people nowadays, when they hear the word innovation, first think of the technical – technological kind. However, that kind of innovation is only one fifth of all the innovations. That is why; we are studying what even is innovation, the different types of innovations and how the innovation differs from the invention. We are also studying other basic terms, for easier or better understanding of innovation management. These terms include the ways of innovating, innovation of society and companies, the meaning of social and socially economic responsibility of companies, their role in the environment, diffusion process, which consists of four elements etc. The main problem that modern companies have is that managers have too much focus on how to achieve technical and economical rationality. That consequently leads to the situation, where managers of such companies don't have enough time to focus on the problems, which relate to the responsibility of companies or their role in the natural and cultural environment. For these purposes, a survey was conducted on the selected technological company, which helped us conclude exactly which priorities they have and how they reflect in their day-to-day operations.
Secondary keywords: Innovations;innovativeness;creativity;holistic approach;diffusion.;
Type (COBISS): Diploma project paper
Thesis comment: Univ. v Mariboru, Ekonomsko-poslovna fak.
Pages: 40 str., 1 str. pril.
ID: 13138044
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