magistrsko delo
Eva Vojsk (Author), Barbara Čater (Mentor)

Abstract

Analiza premoženja blagovne znamke Škisova tržnica z vidika porabnikov

Keywords

trženje;proizvodi;storitve;blagovne znamke;premoženje;meritve;raziskave;primeri;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [E. Vojsk]
UDC: 339.13
COBISS: 54957315 Link will open in a new window
Views: 182
Downloads: 20
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary title: Customer-based brand equity analysis of the Škis fair
Secondary keywords: marketing;products;services;brands;property;measurements;research;cases;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: III, 51, 7 str.
ID: 13303321