Spletna prodaja personaliziranih čokolad

diplomsko delo

Žan Smrkolj (Author), Marjan Senegačnik (Mentor), Uroš Rajkovič (Co-mentor)

Abstract

Z željo po izdelavi in prodaji personaliziranih čokolad preko spletne trgovine na bolj atraktiven način, kot je vizualno urejanje, smo se odločili izdelati spletno trgovino. Naša želja je predvsem ta, da si lahko kupec preko vizualnega urejevalnika ustvari čokolado, ki mu je pisana na kožo. Potem, ko si kupec sam uredi čokolado pa mu jo izdelamo točno takšno s pomočjo rezkarja. Izdelek nato shranimo v ustrezno embalažo in jo pošljemo kupcu. Cilj diplomskega dela je vzpostaviti spletno trgovino s funkcionalnim vtičnikom za vizualno urejanje čokolad. Za izdelavo diplomske naloge smo uporabili deskriptivno metodo dela, s katero smo opredelili osnovne značilnosti, procese in pojme naše teme. V teoretičnem delu smo opisali okolje WordPress ter zakaj smo se zanj odločili. Nato smo opredelili zakaj smo izbrali določeno temo in vtičnik za vizualno urejanje izdelkov ter to naredili še za ostale vtičnike, ki smo jih uporabili pri izdelavi spletne strani. V praktičnem delu smo predstavili postopek izdelave spletne strani z uporabljenimi vtičniki. V zaključnem delu pa smo naredili analizo uspešnosti spletne strani s spletnim orodjem Google Lighthouse.

Keywords

spletna prodaja;personalizirane čokolade;programska oprema WordPress;

Data

Language:	Slovenian
Year of publishing:	2021
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FOV - Faculty of Organizational Sciences
Publisher:	[Ž. Smrkolj]
UDC:	004.738.5
COBISS:	87245315
Views:	289
Downloads:	67
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Online sale of personalised chocolates
Secondary abstract:	With the desire to make and sell personalized chocolates through the online store, in a more attractive way like visual editing, we decided to make an online store. Above all, I wanted the customer to create a chocolate, that is the most suitable for them through visual editing. After that, when the customer arranges the chocolate himself, we make it exactly like that with the help of a milling machine. The product is then stored in the appropriate packaging and sent to the customer. The aim of this thesis is to set up an online store with a functional plug-in for visual editing of chocolates. We used a descriptive method of work for the preparation of the thesis, with which we defined the basic characteristics, processes and concepts of our topic. In the theoretical part, we described the WordPress environment and why we chose it. We then defined why we chose a particular theme and plug-in for visually editing products, and did the same for the other plug-ins we used to create the website with. In the empirical part, we presented the process of creating a website with used plug-ins. In the final part, we analysed the performance of the website with the online tool Google Lighthouse.
Secondary keywords:	Spletne storitve;Prodaja;Univerzitetna in visokošolska dela;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za organizacijske vede
Pages:	VI, 45 f.
ID:	13357984