Priporočila za zelene prireditve

primer prireditve Praznik kozjanskega jabolka

Barbara Pavlakovič (Editor), Tanja Lešnik Štuhec (Editor), Marko Koščak (Reviewer), Mojca Polak (Reviewer)

Abstract

Prireditve oziroma dogodki so eden ključnih privlačnih elementov turistične ponudbe. Poznamo več vrst dogodkov, kot so kulturni, športni in izobraževalni. Pomembni elementi prireditev so zagotovo njihova vsebina, prav tako pa tudi gastronomska ponudba. Kolektivne blagovne znamke so pomembno orodje razvoja podeželja in v verige povezanih ponudnikov, ki zagotavljajo celovito visokokakovostno gastronomsko in z njo povezano ponudbo strategije »od vil do vilic« ter vodenih doživetij in zelenih prireditev z lokalno dodano vrednostjo. Pri organizaciji je treba zagotoviti kar najboljšo kakovost izvedbe ter poskrbeti za varnost in trajnostno naravnanost prireditve, o čemer govori ta monografija. Prav smernice za trajnostne zelene prireditve so vodilo prihodnjega razvoja dogodkov na destinaciji Podčetrtek, Bistrica ob Sotli in Kozje, kjer so v sodelovanju s Fakulteto za turizem Univerze v Mariboru pristopili k skupnemu projektu trajnostnih turističnih rešitev za prihodnost. Zelene prireditve smo preučevali na primeru Praznika kozjanskega jabolka.

Keywords

turizem;trajnostni razvoj;podeželski turizem;Praznik kozjanskega jabolka;

Data

Language:	Slovenian
Year of publishing:	2021
Typology:	2.02 - Professional Monograph
Organization:	UM FT - Faculty of Tourism
Publisher:	Univerzitetna založba
UDC:	338.48:502.131.1(082)(0.034.2)
COBISS:	81876483
ISBN:	978-961-286-531-3
Views:	1005
Downloads:	139
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Recommendations for Green Events
Secondary abstract:	One of the key attractive elements of the tourist offer are events. We know several types of events, such as cultural, sports, educational. Essential elements of events are certainly their content, as well as the gastronomic offer. Collective brands are an important tool for rural development and chain-linked providers, providing comprehensive, high-quality gastronomic and related offerings from pitchfork to forks and guided experiences and green events with local added value. The organization must ensure the best possible quality of performance and ensure the safety and sustainable orientation of the event, as discussed in this monograph. The guidelines for a sustainable green event might guide the future development of events in Podčetrtek, Bistrica ob Sotli and Kozje, where they joined a sustainable future tourism solutions project in cooperation with the Faculty of Tourism of the University of Maribor. We studied green events on the example of the Kozjansko Apple Festival.
Secondary keywords:	tourism;rural tourism;sustainable development;green events;Kozjansko Apple Festival;
Pages:	1 spletni vir (1 datoteka PDF (118 str.))
DOI:	10.18690/978-961-286-531-3
ID:	13594975