diplomsko delo visokošolskega strokovnega študija
Anđela Burger (Author), Marjetka Rangus (Mentor)

Abstract

V zaključnem delu z naslovom »Analiza stanja za pripravo strategije razvoja turizma v občini Šentjernej« smo analizirali trenutno stanje v občini Šentjernej, s poudarkom na naravnih in kulturnih znamenitostih. Na osnovi našega raziskovalnega dela, metode fotografiranja, analize in uspešno opravljenih intervjujev smo prišli do realnega stanja občine Šentjernej. Na podlagi ugotovitev smo opredelili SWOT analizo (prednosti, slabosti, priložnosti in nevarnosti) ter nato podali svoje mnenje o možnostih za izboljšave, nadaljni razvoj občine. S svojim zaključnim delom želimo dokazati, da bi lahko z veliko truda, vložkom, dobrim destinacijskim managementom ter kvalitetnimi produkti destinacija Šentjernej postala boljša, trajnostna, zelena ter bolj konkurenčna. Verjamemo, da smo skozi zaključno delo podali dobra izhodišča za pripravo strategije razvoja turizma.

Keywords

Šentjernej;naravne danosti;kulturne danosti;stanje;strategija razvoja.;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UM FT - Faculty of Tourism
Publisher: [A. Burger]
UDC: 338.486.027(497.4Šentjernej)(043.2)
COBISS: 104823555 Link will open in a new window
Views: 162
Downloads: 25
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Other data

Secondary language: English
Secondary title: Analysis of the Municipality of Šentjernej for tourism development strategy
Secondary abstract: In the thesis entitled »Analysis of the Municipality of Šentjernej for tourism development strategy« we analyzed the current condition in the Municipality of Šentjernej with the main emphasis on natural and cultural sights. On the basis of our research work, analysis and successfully conducted interviews we came to the real situation of the Municipality of Šentjernej. Based on the findings we defined the SWOT analysis (strengths, weaknesses, opportunities, threats) and then gave or opinion on the possibilities for improvement, further development of the Municipality of Šentjernej. With our final work we want to prove that with a lot of effort, investment, good destination management and quality products the destination could become beter, more sustainable, greener and more competitive. We believe that through our final work we have provided good strarting points for the preparation of a tourism development strategy.
Secondary keywords: Municipality of Šentjernej;natural sights;cultural sights;condition;development strategy.;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. v Mariboru, Fak. za turizem
Pages: 73 str.
ID: 13828977