diplomsko delo
Jaka Minkuž (Author), Marko Meža (Mentor)

Abstract

V diplomskem delu so predstavljeni postopki za optimizacijo spletne strani za spletne iskalnike. Z uporabo teh postopkov spletno stran pripravimo za boljšo odkrivnost pri iskanju na svetovnem spletu ter večjo prepoznavnost in boljšo uporabniško izkušnjo. Postopki optimizacije so razdeljeni na optimizacijo na spletni strani in optimizacijo izven spletne strani. Pri optimizaciji na spletni strani se posvečamo predvsem delovanju spletne strani, vsebini, oblikovni in vsebinski strukturi, povezavam in uporabniški izkušnji ter dostopnosti spletne strani na različnih napravah. Pri optimizaciji izven spletne strani igrajo glavno vlogo zunanje povezave, ki so na drugih spletnih mestih in pripomorejo k dodatni prepoznavnosti spletne strani. Rezultat dobro optimizirane spletne strani je višja uvrstitev v spletnih iskalnikih, ki pa pomeni večji obisk in popularnost spletne strani.

Keywords

spletni iskalniki;optimizacija spletnih strani;spletne strani;visokošolski strokovni študij;Multimedijske komunikacije;diplomske naloge;

Data

Language: Slovenian
Year of publishing:
Typology: 2.11 - Undergraduate Thesis
Organization: UL FE - Faculty of Electrical Engineering
Publisher: [J. Minkuž]
UDC: 004.774.6:004.659(043.2)
COBISS: 91508483 Link will open in a new window
Views: 1919
Downloads: 75
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Other data

Secondary language: English
Secondary title: Search engine optimization
Secondary abstract: The diploma thesis presents the procedures for website optimization for search engines. By using these procedures, we prepare the website for better search detection on the World Wide Web, as well as greater visibility and user experience. Optimization procedures are divided into on-site optimization and off-site optimization. When doing on-site optimization, we focus on the website performance, content, design and content structure, links, user experience and the accessibility of the website on various devices. At off-site optimization, external links, located on other websites, play major role and contribute to additional website visibility. The result of a well optimized website is a higher ranking in search engines, which means more traffic and website popularity.
Secondary keywords: search engines;search engine optimization;web page;
Type (COBISS): Bachelor thesis/paper
Study programme: 1000314
Embargo end date (OpenAIRE): 1970-01-01
Thesis comment: Univ. v Ljubljani, Fak. za elektrotehniko
Pages: 59 str.
ID: 14119249