Herzbergova dvofaktorska teorija delovne motivacije na primeru zaposlenih v turizmu

Žana Čivre (Author), Nina Lovec (Author), Daša Fabjan (Author)

Abstract

Prispevek obravnava delovno motivacijo kontaktnega osebja v turizmu v Sloveniji. Motivacijo opredeljujemo na podlagi Herzbergove dvofaktorske teorije, ki temelji na dveh vrstah faktorjev delovne motivacije, in sicer na motivatorjih, ki zaposlene motivirajo, in higienikih, ki zaposlenih ne motivirajo, a so brez njih nezadovoljni. Rezultati izvedene empirične raziskave kažejo, da imajo motivatorji (npr. priznanje, odgovornost) zelo močan vpliv na delovno motivacijo, medtem ko higieniki (npr. višina plače) nanjo nimajo statistično značilnega vpliva. Izhajajoč iz izsledkov raziskave lahko vodstva turističnih podjetij posvetijo večjo pozornost oz. povečajo pomen motivatorjev, v smislu povečanja odgovornosti kontaktnega osebja, uvedbe priznanj, omogočanja usposabljanj in podajanja ustreznih informacij, saj so le-ti dejavniki ključnega pomena za motiviranost zaposlenih.

Keywords

delovna motivacija;turizem;zaposleni;kontaktno osebje;

Data

Language:	Slovenian
Year of publishing:	2013
Typology:	1.01 - Original Scientific Article
Publisher:	Fakulteta za management
UDC:	005.962.13:338.48
COBISS:	4869079
ISSN:	1854-4231
Parent publication:	Management
Views:	5430
Downloads:	265
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary abstract:	The article focuses on work motivation of Slovenian front-line employees working in tourism. The motivation is analyzed using a Herzbergs Two Factor Theory of work motivation, which is based on two factor groups of work motivation growth factors that motivate, and hygiene factors that do not motivate, yet their absence causes work dissatisfaction. The empirical research results indicated that growth factors (e.g. recognition and responsibility) have a major impact on work motivation, while hygiene factors (e.g. salary) did not show statistically signicant impact. The ndings of the research could be useful for management in tourism industry, who should give more attention to growth factors or strengthen their meaning by increasing front-line employees responsibilities, recognition, enabling additional trainings and giving adequate information as these factor have a pivotal meaning for employees work motivation.
Secondary keywords:	work motivation;tourism;employees;
URN:	URN:NBN:SI
Type (COBISS):	Not categorized
Pages:	str. 219-232, 268
Volume:	ǂLeto ǂ 8
Issue:	ǂšt. ǂ3
Chronology:	jesen 2013
ID:	14294056