progresija, regresija ali digresija?
Petra Vaupotič (Author), Dejan Verčič (Mentor)

Abstract

Marketinška piar revolucija

Keywords

Trženje;Tržno komuniciranje;Odnosi z javnostmi;Integracija;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [P. Vaupotič]
UDC: 339.138:659.4(043.2)
COBISS: 29241949 Link will open in a new window
Views: 1306
Downloads: 125
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Other data

Secondary language: English
Secondary keywords: Marketing;Marketing communication;Public relations;Integration;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 99 f.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;public relations (pr);odnosi z javnostmi;
ID: 1461836
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