master's thesis
Dmitry Shuyskiy (Author), Barbara Čater (Mentor)

Abstract

The influence of microtransactions in videogames on game playing and evaluation

Keywords

entertainment industry;games;marketing;purchasing;consumer behaviour;monetization;gambling;research;analysis;

Data

Language: English
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [D. Shuyskiy]
UDC: 339.138
COBISS: 93922051 Link will open in a new window
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Downloads: 0
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Other data

Secondary language: Slovenian
Secondary title: Vpliv mikrotransakcij v video igrah na igranje in oceno iger
Secondary keywords: zabavna industrija;igre;trženje;nakup;vedenje potrošnikov;monetizacija;igralništvo;raziskave;analiza;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: IV, 87, 15 str.
ID: 15257278