magistrsko delo
Rahela Merhar (Author), Mateja Kos Koklič (Mentor), Irena Vida (Thesis defence commission member), Barbara Culiberg (Thesis defence commission member)

Abstract

Analiza uporabniške izkušnje spletne trgovine z namenom optimizacije stopnje konverzije

Keywords

trženje;prodaja;spletna trgovina;vedenje potrošnikov;uporabniki;design;optimizacija;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [R. Merhar]
UDC: 366
COBISS: 127895043 Link will open in a new window
Views: 6
Downloads: 1
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: ǂAn ǂanalysis of online store user experience for conversion rate optimization
Secondary keywords: marketing;sales;online shipping;consumer behaviour;users;design;optimization;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: IV, 74, 28 str.
ID: 17340930