magistrsko delo
Elena Osrajnik (Author), Sašo Karakatič (Mentor)

Abstract

V magistrskem delu je bila raziskana možnost oblikovanja uporabniške izkušnje spletne strani s pomočjo sistema ChatGPT. Zastavljene so bile zahteve, preko katerih je bil voden do odkrivanja načinov ugotavljanja potreb uporabnikov, kreiranja person, testiranja uporabnosti strani, raziskovanja potekov uporabe spletne strani, načinov merjenja in povečanja konverzije strani ter oblikovanja pristajalne strani z uporabo elementov uporabniške izkušnje. Po analizi odgovorov je bilo ugotovljeno, da je ChatGPT sposoben sooblikovati uporabniško izkušnjo fiktivne spletne strani, ki je primerljiva z oblikovanjem, ki bi ga izvedel človek. Spletna stran, za katero je bila ustvarjena uporabniška izkušnja, je bila s sistemom tudi vizualno predstavljena.

Keywords

Uporabniška izkušnja;oblikovanje;ChatGPT;umetna inteligenca;magistrske naloge;

Data

Language: Slovenian
Year of publishing:
Typology: 2.09 - Master's Thesis
Organization: UM FERI - Faculty of Electrical Engineering and Computer Science
Publisher: [E. Osrajnik]
UDC: 004.774.6(043.2)
COBISS: 174923523 Link will open in a new window
Views: 131
Downloads: 27
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary title: Designing User Experience with intelligent system ChatGPT
Secondary abstract: In our master's thesis, we explored the possibility of shaping the user experience of a website using the ChatGPT system. We formulated requirements and guided it through the process of discovering user needs, creating personas, usability testing, exploring website user flows, methods of measuring and increasing conversion rates, and designing a landing page using Yablonski's user experience elements. After analyzing the responses, we found that ChatGPT is capable of co-shaping the user experience of a fictional website, comparable to the design that a human could create. We also visually presented the website for which the user experience was crafted.
Secondary keywords: User experience;design;ChatGPT;artificial intelligence.;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Mariboru, Fak. za elektrotehniko, računalništvo in informatiko, Medijske komunikacije
Pages: 1 spletni vir (1 datoteka PDF (VIII, 106 f.))
ID: 19886371