Razvoj vinskega turizma v občini Podčetrtek

diplomsko delo univerzitetnega študija

Mojca Bračun (Author), Saša Poljak Istenič (Mentor), Vita Petek (Co-mentor)

Abstract

Občina Podčetrtek spada med poznane termalne destinacije, v tem delu pa obravnavamo vinski turizem na tem območju in njegove priložnosti za razvoj. V teoretičnem delu smo zapisali in opredelili glavne pojme, ki so potrebni za razumevanje in nadaljnjo raziskovanje – vinski turizem, vinski turist in njegove izkušnje v turizmu. Prav tako smo predstavili Slovenijo kot vinsko destinacijo in petzvezdična doživetja, ki se odvijajo pod znamko Slovenia Unique experience, in kaj pomeni tovrstni turizem za razvoj podeželskega okolja. V praktičnem delu pa smo z vinogradniki izvedli intervjuje, v katerih so opisali svoje vizije razvoja vinogradništva v občini, ki kaže še veliko možnosti za napredek, čeprav nekateri to dejavnost opuščajo. Na podlagi pregleda literature in intervjujev pa smo na koncu še zapisali predlagano turistično ponudbo in smernice za trajnostni razvoj vinskega turizma na destinaciji.

Keywords

turizem;vinski turizem;razvoj turizma;vinski okoliš;trajnost;

Data

Language:	Slovenian
Year of publishing:	2023
Typology:	2.11 - Undergraduate Thesis
Organization:	UM FT - Faculty of Tourism
Publisher:	[M. Bračun]
UDC:	338.48-6:663.2(497.4Podčetrtek)(043.2)
COBISS:	180054019
Views:	46
Downloads:	4
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Development of wine tourism in the municipality of Podčetrtek
Secondary abstract:	The municipality of Podčetrtek is one of the well-known thermal destinations, and in this part we discuss wine tourism in this area and its opportunities for development. In the theoretical part, we wrote down and defined the main concepts that are necessary for understanding and further research - wine tourism, the wine tourist and his experiences in tourism. We also presented Slovenia as a wine destination and five-star experiences that take place under the Slovenia Unique experience brand and what this type of tourism means for the development of the rural environment. In the practical part, we conducted interviews with winegrowers, in which they described their visions for the development of winegrowing in the municipality, which, despite the decline and abandonment of activities, still shows a lot of potential for progress. Based on the literature review and interviews, we wrote down the proposed tourist offer and guidelines for the sustainable development of wine tourism at the destination.
Secondary keywords:	tourism;wine tourism;tourism development;wine area;sustainability;
Type (COBISS):	Bachelor thesis/paper
Thesis comment:	Univ. v Mariboru, Fak. za turizem
Pages:	55 str., XIV str. pril.
ID:	19926029