Strateški model razvoja podjetništva v lesarstvu

diplomsko delo

Cene Šubic (Author), Leon Oblak (Reviewer), Jože Kropivšek (Mentor)

Abstract

Rast podjetij je ključnega pomena za razvoj gospodarstva, ustvarjanje delovnih mest in dvig ravni družbenega blagostanja. Predhodne raziskave (npr. GEM - Global Entrepreneurship Monitor) kažejo, da podjetniški potencial v Sloveniji ni povsem izkoriščen. Podobno lahko trdimo tudi za podjetništvo v lesni panogi, saj smo ugotovili precej priložnosti, ki trenutno niso izkoriščene. Raziskavo smo opravili v majhnih lesnih podjetjih s pomočjo anketnega vprašalnika, ki je bil poslan na 410 naslovov. Prejeli smo 41 pravilno izpolnjenih vprašalnikov, na osnovi katerih smo potem izdelali SWOT analizo in pripravili predlog strateškega modela razvoja podjetništva v lesarstvu. Kot pomembno orodje pri tem smo pripravili tudi predlog ključnih vsebin poslovnega načrta in ugotovili, da ga podjetniki redko izdelujejo, se redkeje pa uporabljajo.

Keywords

podjetništvo;podjetniški načrt;GEM;SWOT analiza;strateško planiranje;

Data

Language:	Slovenian
Year of publishing:	2008
Source:	Ljubljana
Typology:	2.11 - Undergraduate Thesis
Organization:	UL BF - Biotechnical Faculty
Publisher:	[C. Šubic]
UDC:	674:658.8.012.12
COBISS:	1665673
Views:	1502
Downloads:	414
Average score:	0 (0 votes)
Metadata:

Other data

Secondary language:	English
Secondary title:	Strategic model of enterprise development in timber industry
Secondary abstract:	Corporate growth is a key for the development of the economy, job creation and the well-being of the society. Previous research (e.g. GEM - Global Entrepreneurship Monitor) shows that Slovenia's corporate potential has a lot of room for improvement. A similar conclusion was reached in the field of timber industry, because many opportunities have been lost. Our research was performed in small timber firms: from total 410 questionnaires 41 were correctly filled. On their basis a SWOT analysis was performed, and proposal of a strategic model of entrepreneurship development in the timber industry prepared. An important tool for achieving this was the corporate plan for which several key points were developed. Our research shows that few entrepreneurs have such a plan and fewer still use it.
Secondary keywords:	enterprise;enterprise plan;GEM;SWOT analysis;strategic planning;
Type (COBISS):	Undergraduate thesis
Thesis comment:	Univ. v Ljubljani, Biotehniška fakulteta, Odd. za lesarstvo
Pages:	X, 59 f., [6 f. pril.]
Keywords (UDC):	applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;various industries;trades and crafts;razne industrije;obrti in rokodelstva;timber and woodworking industry;lesna industrija;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;business management;administration;commercial organization;poslovni menedžment;administracija;komercialna organizacija;marketing;sales;selling;distribution;prodaja;distribucija;
ID:	21428