magistrsko delo
Aleksandra Flegar (Author), Miro Kline (Mentor)

Abstract

Družbena vloga potrošnje prestižnih blagovnih znamk

Keywords

prestižne znamke;razkazovanje;doživljajska vrednost;Potrošnja;Blagovne znamke;Identifikacija;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [A. Flegar]
UDC: 316.728(043)
COBISS: 32411229 Link will open in a new window
Views: 830
Downloads: 218
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: English
Secondary keywords: Consumption;Trademarks;Identification;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 113 str.
ID: 2485304