primer Droge Portorož
Katja Ivančič (Author), Janez Damjan (Mentor)

Abstract

"Naming" ali poimenovanje blagovnih znamk

Keywords

Slovenija;živilska industrija;industrijsko podjetje;Droga Portorož;trženje;prodaja;blagovne znamke;image;registracija;zaščita;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [K. Ivančič]
UDC: 339.138
COBISS: 14491366 Link will open in a new window
Views: 1065
Downloads: 356
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: Slovenia;food industry;industrial enterprises;Droga Portorož;marketing;sales;trademarks;image;registration;protection;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: 45, 7 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 34834
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