diplomsko delo
Polonca Noč (Author), Maja Konečnik Ruzzier (Mentor)

Abstract

Možnosti trženja samostojnega hotelskega objekta na primeru Hotela Jezero v Bohinju

Keywords

Slovenija;turizem;hotelirstvo;podjetje;Hotel Jezero;trženje;poslovno komuniciranje;turistični proizvod;storitve;pospeševanje prodaje;direktno trženje;odnosi z javnostjo;oglas;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [P. Noč]
UDC: 339.138
COBISS: 14897126 Link will open in a new window
Views: 1194
Downloads: 198
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: Slovenia;tourism;hotel industry;enterprises;Hotel Jezero;marketing;business communication;tourist product;services;sales promotion;direct selling;public relations;advertisement;
Type (COBISS): Undergraduate thesis
Thesis comment: Univerza v Ljubljani, Ekonomska fakulteta
Pages: 47 str., 13 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 35197