diplomsko delo
Marjeta Dimnik (Author), Klement Podnar (Mentor)

Abstract

Govorice v procesu tržnega komuniciranja

Keywords

Tržno komuniciranje;Informacije;Oglaševanje;Zaupanje;Mnenjski voditelji;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [M. Dimnik]
UDC: 339.13(043)
COBISS: 25701725 Link will open in a new window
Views: 717
Downloads: 103
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Marketing communication;Information;Advertising;Trust;Opinion leaders;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 99 f.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 41231
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