Optimiziranje oglaševalskega predračuna na praktičnem primeru

Abstract

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Data

Language:	Slovenian
Year of publishing:	2006
Source:	Ljubljana
Typology:	2.10 - Specialist Thesis
Organization:	UL EF - Faculty of Economics
Publisher:	[J. Satler]
UDC:	339.13
COBISS:	16381926
Views:	437
Downloads:	132
Average score:	0 (0 votes)
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Other data

Secondary language:	Unknown
Secondary keywords:	marketing;advertisement;means of public information;planning;case study;strategy;analysis;
Type (COBISS):	Specialist thesis
Thesis comment:	Univerza v Ljubljani, Ekonomska fakulteta
Pages:	71 str., [18] str. ptril.
Keywords (UDC):	social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID:	43310