primer: Vichy
Lena Balantič (Author), Miro Kline (Mentor)

Abstract

Vpliv izbora distribucije na imidž blagovne znamke

Keywords

distribucija;Blagovne znamke;Celostna podoba;Identiteta;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [L. Balantič]
UDC: 659.1(043)
COBISS: 27745117 Link will open in a new window
Views: 780
Downloads: 377
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Other data

Secondary language: English
Secondary keywords: Trademarks;Image;Identity;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 130 f.
Keywords (UDC): applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;communication and transport industries;accountancy;business management;public relations;komunikacije in transport;knjigovodstvo;poslovni menedžment;stiki z javnostjo;publicity;information work;public relations;stiki z javnostjo;reklama;publicity;advertising;oglaševanje;
ID: 44522