diplomsko delo
Urša Fink (Author), Maja Makovec Brenčič (Mentor)

Abstract

Navidezno nakupovanje na primeru trgovine na drobno

Keywords

trgovina;prodaja na drobno;odnosi s strankami;zadovoljstvo;lojalnost;navidezno nakupovanje;prodaja;uspeh;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [U. Fink]
UDC: 339.138
COBISS: 17387494 Link will open in a new window
Views: 627
Downloads: 246
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: trade;retail trade;customer relationship;satisfaction;loyalty;mystery shopping;sales;success;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: 46 str., 10 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 46854