magistrsko delo
Natali Bežan (Author), Vesna Žabkar (Mentor)

Abstract

Zunanje izvajanje neposrednega trženja

Keywords

trženje;direktno trženje;prodaja;segmentacija;ekonomičnost;zunanje izvajanje dejavnosti;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [N. Bežan]
UDC: 339.138
COBISS: 17447910 Link will open in a new window
Views: 732
Downloads: 175
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: marketing;direct selling;sales;segmentation;operating efficiency;outsourcing;research;analysis;
Type (COBISS): Master's thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: III, 82 str., 16 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 47128
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