magistrsko delo
Matija Lipar (Author), Vesna Žabkar (Mentor)

Abstract

Vpliv razvoja internetne tehnologije na trženjsko komuniciranje v spletnih skupnostih

Keywords

informatika;informacijska tehnologija;Internet;trženje;poslovno komuniciranje;blagovne znamke;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [M. Lipar]
UDC: 339.13
COBISS: 18046694 Link will open in a new window
Views: 537
Downloads: 138
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: informatics;information technology;Internet;marketing;business communication;trademarks;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 76 str., 1 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 48987