magistrsko delo
Tatjana Kokalj (Author), Irena Vida (Mentor)

Abstract

Pristop k ravnanju s ključnimi kupci

Keywords

trženje;odnosi s strankami;zadovoljstvo;lojalnost;organizacija;analiza;case study;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.09 - Master's Thesis
Organization: UL EF - Faculty of Economics
Publisher: [T. Kokalj]
UDC: 339.138
COBISS: 18508006 Link will open in a new window
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Downloads: 277
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Other data

Secondary language: Unknown
Secondary keywords: marketing;customer relationship;satisfaction;loyalty;organization;analysis;case study;
Type (COBISS): Master's thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 66 str., 12 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 49765
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