diplomsko delo
Tadej Jančar (Author), Katarina Katja Mihelič (Mentor)

Abstract

Marketinška strategija in prepoznavnost blagovne znamke Red Bull

Keywords

trženje;poslovno komuniciranje;blagovne znamke;pozicioniranje proizvoda;strategija trženja;raziskave;analiza;case study;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [T. Jančar]
UDC: 339.138
COBISS: 18626790 Link will open in a new window
Views: 1466
Downloads: 266
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: marketing;business communication;trademarks;positioning;marketing strategy;research;analysis;case study;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fak.
Pages: II, 39, 11 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 49956
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