diplomsko delo
Špela Čepon (Author), Tomaž Kolar (Mentor)

Abstract

Vpliv ekološkega trženja naravne kozmetike na potrošnika

Keywords

trženje;kozmetika;ekologija;varstvo okolja;poslovno komuniciranje;pospeševanje prodaje;vedenje potrošnikov;blagovne znamke;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [Š. Čepon]
UDC: 339.138
COBISS: 19097574 Link will open in a new window
Views: 896
Downloads: 315
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: marketing;cosmetics;ecology;environmental protection;business communication;sales promotion;consumer behaviour;trademarks;research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 44 str., 11 str. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 50708