diplomsko delo
Ivan Šteh (Author), Domen Bajde (Mentor)

Abstract

Trženje hibridnih vozil na primeru Toyote Prius

Keywords

avtomobilska industrija;industrijsko podjetje;Toyota;Prius;poslovanje podjetja;trženje;strategija trženja;blagovne znamke;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [I. Šteh]
UDC: 339.138
COBISS: 19518182 Link will open in a new window
Views: 925
Downloads: 152
Average score: 0 (0 votes)
Metadata: JSON JSON-RDF JSON-LD TURTLE N-TRIPLES XML RDFA MICRODATA DC-XML DC-RDF RDF

Other data

Secondary language: Unknown
Secondary keywords: car industry;industrial enterprises;company performance;marketing;marketing strategy;trademarks;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 31, 13 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 51490
Recommended works:
, diplomsko delo
, primer blagovne znamke Shipman podjetja Seaway Group d.o.o.
, diplomsko delo univerzitetnega študija