diplomsko delo
Lidija Zorc (Author), Irena Vida (Mentor)

Abstract

Vpliv prodajnega okolja na nakupno odločanje kupca

Keywords

trženje;vedenje potrošnikov;nakup;odločanje;prodajalna;okolje;tržne raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [L. Zorc]
UDC: 339.138
COBISS: 19912166 Link will open in a new window
Views: 743
Downloads: 150
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Other data

Secondary language: Unknown
Secondary keywords: marketing;consumer behaviour;purchasing;decision making;shops;environment;market research;analysis;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Ekonomska fakulteta
Pages: II, 45, 23 str.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 52256