Trženje v Termah Lendava

diplomsko delo

Žužana Šeruga (Author), Sonja Sibila Lebe (Mentor)

Abstract

Trženje v Termah Lendava : diplomsko delo

Keywords

trženje;promocija;pospeševanje prodaje;prodajna politika;tržne poti;konkurenca;razvojna strategija;investicije;tržne raziskave;ponudba;zdravilišča;termalno kopališče;turizem;zdraviliški turizem;zadovoljstvo;

Data

Language:	Slovenian
Year of publishing:	2004
Source:	Lendava
Typology:	2.11 - Undergraduate Thesis
Organization:	UM EPF - Faculty of Economics and Business
Publisher:	[Ž. Šeruga]
UDC:	338.48:61
COBISS:	7622940
Views:	1912
Downloads:	260
Average score:	0 (0 votes)
Metadata:

Other data

URN:	URN:SI:UM:
Type (COBISS):	Undergraduate thesis
Pages:	48 str., 4 str. pril.
Keywords (UDC):	social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;economic situation;economic policy;management of the economy;economic planning;production;services;prices;menedžment gospodarstva;gospodarsko načrtovanje;proizvodnja;storitve;production and services according to economic sectors;gospodarske panoge;tourism;turizem;applied sciences;medicine;technology;uporabne znanosti;medicina;tehnika;medical sciences;medicina;
ID:	6898