diplomsko delo
Svitan Ganzitti-Štirn (Author), Milan Zver (Mentor), Damijan Mumel (Co-mentor)

Abstract

Subliminalna sporočila v marketingu : diplomsko delo

Keywords

marketing;zaznavanje;oglaševanje;promocija;množični mediji;psihologija prodaje;psihologija potrošnika;komuniciranje;tehnika;

Data

Language: Slovenian
Year of publishing:
Source: Maribor
Typology: 2.11 - Undergraduate Thesis
Organization: UM EPF - Faculty of Economics and Business
Publisher: [S. Ganzitti-Štirn]
UDC: 159.95:339.13
COBISS: 8024092 Link will open in a new window
Views: 2399
Downloads: 357
Average score: 0 (0 votes)
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Other data

Secondary language: English
URN: URN:SI:UM:
Type (COBISS): Undergraduate thesis
Pages: 75 str.
Keywords (UDC): philosophy;psychology;filozofija;psihologija;psychology;psihologija;higher mental processes;višji mentalni procesi;social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;trade;commerce;international economic relations;world economy;trgovina;tržišče;marketing;general questions of trade and commerce;market;splošna vprašanja o trgovanju in trgovini;
ID: 7745
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