doktorska disertacija
Ivan Toroš (Author), Matjaž Novak (Mentor), Rok Strašek (Co-mentor)

Abstract

Cenovni pasovi in politika cen

Keywords

cene;tržne znamke;cenovni pasovi;cenovna občutljivost;zaznana vrednost;nova racionalnost;

Data

Language: Slovenian
Year of publishing:
Source: Koper
Typology: 2.08 - Doctoral Dissertation
Organization: UP FM - Faculty of Management Koper
Publisher: [I. Toroš]
UDC: 338.5.01(043.3)
COBISS: 3806423 Link will open in a new window
Views: 5506
Downloads: 178
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Other data

Secondary language: English
Type (COBISS): Dissertation
Thesis comment: Univ. Koper, Fak. za management
Pages: X, 153 str. + [20] f. pril.
Keywords (UDC): social sciences;družbene vede;economics;economic science;ekonomija;ekonomske vede;economic situation;economic policy;management of the economy;economic planning;production;services;prices;menedžment gospodarstva;gospodarsko načrtovanje;proizvodnja;storitve;prices;price formation;costs;cene;oblikovanje cen;stroški;
ID: 77465
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