diplomsko delo
Sara Jaklič (Author), Iča Rojšek (Mentor)

Abstract

Vloga otrok pri nakupu revij Cicido in Mali Moj planet

Keywords

trženje;oglas;vedenje potrošnikov;nakup;odločanje;otroci;raziskave;analiza;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL EF - Faculty of Economics
Publisher: [S. Jaklič]
UDC: 339.138
COBISS: 21780966 Link will open in a new window
Views: 716
Downloads: 140
Average score: 0 (0 votes)
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Other data

Secondary language: Unknown
Secondary keywords: marketing;advertisement;consumer behaviour;purchasing;decision making;children;research;analysis;
Type (COBISS): Bachelor thesis/paper
Thesis comment: Univ. Ljubljana, Ekonomska fak.
Pages: I, 28, 25 str.
ID: 8325995
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