diplomsko delo
Maja Jarc (Author), Gregor Tomc (Mentor), Miro Kline (Co-mentor)

Abstract

Čutna identiteta znamk mobilne telefonije na glasbenih dogodkih

Keywords

osebnost blagovne znamke;čutna identiteta;mladi;Mobilni telefoni;Blagovne znamke;Potrošniki;

Data

Language: Slovenian
Year of publishing:
Source: Ljubljana
Typology: 2.11 - Undergraduate Thesis
Organization: UL FDV - Faculty of Social Sciences
Publisher: [M. Jarc]
UDC: 621.395:366(043.2)
COBISS: 33110365 Link will open in a new window
Views: 1028
Downloads: 421
Average score: 0 (0 votes)
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Other data

Secondary language: English
Secondary keywords: Cellular telephones;Trademarks;Consumers;
Type (COBISS): Undergraduate thesis
Thesis comment: Univ. v Ljubljani, Fak. za družbene vede
Pages: 108 f.
ID: 8701797