Zunanje komuniciranje v Ministrstvu za obrambo
diplomsko delo univerzitetnega študija
Abstract
Namen diplomske naloge je ugotoviti, kako so zunanji in notranji novinarji ter fotoreporterji zadovoljni z profesionalnostjo službe za odnose z javnostjo. Pri tem mislim predvsem na najbolj izpostavljeni službi, torej civilno in vojaško službo za odnose z javnostmi na MO ter GŠSV. Z raziskavo mnenja med ljudmi, ki sodelujejo z omenjenima službama, sem želel ugotoviti tudi, ali si želijo več tiskovnih konferenc in ali si želijo enotno službo za odnose z javnostmi, ki bi pokrivala tako civilni kakor tudi vojaški del.
Keywords
komuniciranje;javnost;služba za odnose z javnostmi;
Data
| Language: | Slovenian |
|---|---|
| Year of publishing: | 2009 |
| Typology: | 2.11 - Undergraduate Thesis |
| Organization: | UM FOV - Faculty of Organizational Sciences |
| Publisher: | [B. Podgoršek] |
| UDC: | 659.4 |
| COBISS: |
6444819
|
| Views: | 1908 |
| Downloads: | 155 |
| Average score: | 0 (0 votes) |
| Metadata: |
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Other data
| Secondary language: | English |
|---|---|
| Secondary title: | EXTERNAL PUBLIC RELATIONS AT THE MINISTRY OF DEFENSE |
| Secondary abstract: | The purpose of this diploma thesis is to establish how are external and internal journalists and photo reporters satisfied with Public Relations Service’s professionalism. Especially two most exposed services are meant here – the civil PR service of the Ministry and the military PR service of the General Staff. The aim of the opinion poll among the people cooperating with the two mentioned services is to establish if they desire more press conferences and if they would like to see a uniform PR service that would cover civil as well as military PR. |
| Secondary keywords: | Communication;public;Public Relations Service;Ministry of Defence;Slovenian Armed forces; |
| URN: | URN:SI:UM: |
| Type (COBISS): | Undergraduate thesis |
| Thesis comment: | Univ. Maribor, Fak. za organizacijske vede |
| Pages: | 66 f., 3 f. pril. loč. pag. |
| ID: | 8715676 |
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