Language: | English |
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Year of publishing: | 2000 |
Typology: | 0 - Not set |
Organization: | UM EPF - Faculty of Economics and Business |
Publisher: | Financial Times |
UDC: | 658.626(035):659.126.1 |
COBISS: | 5909788 |
ISBN: | 0-273-65095-5 |
Views: | 712 |
Downloads: | 34 |
Average score: | 0 (0 votes) |
Metadata: |
Secondary language: | English |
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Secondary keywords: | Corporate image;Product management;Customer relations;Electronic commerce;Brand name products;Marketing; |
URN: | URN:SI:UM: |
Type (COBISS): | Manual |
Pages: | XIX, 236 str. |
ID: | 8719659 |